The e Terron 9 electric pickup truck from Maxus has landed!

The pickup truck has long been synonymous with rugged reliability and workhorse capabilities. However, the game is changing with the arrival of the MAXUS eTERRON 9. This groundbreaking vehicle marks the debut of Europe’s first fully electric, all-wheel-drive pickup truck. Combining innovative technology, exceptional practicality, and a sustainable focus, the eTERRON 9 is a true trailblazer in the mid-size pickup segment.

 

At the heart of the eTERRON 9 lies a dual-motor setup that delivers a system output of 325 kW (442 hp). The two permanent magnet synchronous motors are strategically placed: 125 kW on the front axle and 200 kW on the rear axle. This configuration ensures rapid acceleration and offers all-wheel drive for unmatched traction, whether you’re navigating slick city streets or rough off-road trails.

 

The pickup also features an All-Terrain System (ATS) with six predefined driving modes—such as “Mud” and “Sand”—making it adaptable to various terrains. What’s more, a user-configurable mode lets drivers fine-tune the steering, power delivery, suspension height, and stability control to their specific needs. With over 400 possible combinations, the eTERRON 9 promises an unparalleled driving experience.

 

Powering the eTERRON 9 is a 102 kWh lithium iron phosphate battery, engineered with a unique Tetris-inspired construction. This innovative design maximizes energy density while optimizing safety. The battery provides a 267-mile WLTP range on a single charge and can be recharged from 20% to 80% in just 40 minutes at fast-charging stations with up to 115 kW output.

 

Winter driving is no challenge, thanks to the battery’s nine-channel ventilation system and advanced thermal management. These features improve winter range by up to 18% compared to conventional electric vehicles, ensuring consistent performance in all seasons.

 

The MAXUS eTERRON 9 sets a new benchmark for utility in the electric pickup segment. Its 620 kg payload capacity and 3.5-tonne towing capability make it a formidable tool for both professional and recreational use. Whether you’re hauling construction materials, towing a trailer, or gearing up for an adventure, this pickup is ready to perform.

A standout feature is the electronic rear wall, which can be lowered to extend the bed length to 2.4 meters—perfect for transporting oversized items like surfboards, skis, or building supplies. The addition of a 236-litre frunk (front trunk) offers secure, weatherproof storage and even doubles as a seating area for camping or tailgating.

 

The eTERRON 9’s exterior reflects MAXUS’s "New Electrified Mecha" design language, blending bold geometric lines with functional elements. Ultra-high-beam headlights illuminate up to 400 meters ahead, ensuring optimal visibility during night drives. Meanwhile, the Vehicle-to-Load (V2L) functionality transforms the pickup into a mobile power station, capable of charging tools, e-bikes, and even appliances.

 

Practicality extends to its tailgate, which lowers the loading area by 60 mm for easier access. The multi-link rear suspension, paired with air suspension, provides a smooth ride and enhances stability by adjusting the vehicle’s height according to speed and load.

 

Step inside the eTERRON 9, and you’ll find an interior that rivals premium SUVs in comfort and style. Soft leather upholstery, a sleek dashboard, and 20 thoughtfully placed storage compartments enhance the cabin’s practicality. The eight-way power-adjustable driver’s seat includes ventilation and a massage function, ensuring comfort during long journeys.

Both front seats can be reclined to create a flat sleeping area, measuring 170 cm in length—perfect for overnight stops on road trips. Meanwhile, the dual-screen infotainment system includes a 12-inch digital cluster and touchscreen display, providing seamless access to navigation, media, and vehicle settings. Features like Apple CarPlay, Android Auto, and Bluetooth connectivity come as standard.

 

Built with 73% ultra-high-strength steel, the eTERRON 9 offers a robust and durable frame that enhances safety. Anticipated to receive five stars in Euro NCAP crash tests, the pickup also boasts a suite of advanced driver assistance systems, including:

Emergency Braking System (EBS)

Lane Departure Warning (LDW)

Adaptive Cruise Control

Blind Spot Monitoring

 

The combination of a semi-monocoque body and state-of-the-art suspension ensures exceptional stability and comfort, even under heavy loads or challenging driving conditions.

 

The eTERRON 9 is more than just a vehicle; it’s a symbol of MAXUS’s commitment to sustainable and emission-free mobility. By leveraging cutting-edge technology and innovative design, MAXUS aims to set new standards in the electric vehicle market. The company’s ambitious product offensive promises a wave of new models in Europe, further solidifying its position as a leader in green automotive solutions.

 

Whether you’re a tradesperson needing a reliable workhorse, an adventure seeker with a love for the great outdoors, or a family looking for a versatile vehicle, the eTERRON 9 ticks all the boxes. Its impressive range, advanced safety features, and luxurious interior make it a standout choice in the electric pickup segment.

 

The MAXUS eTERRON 9 is a game-changer, bringing together sustainability, performance, and practicality in a single package. With its robust capabilities and luxurious features, it’s not just ready for the future—it’s defining it. The eTERRON 9 is poised to revolutionise the way we think about electric pickups, making it a must-consider option for anyone in the market for a versatile, eco-friendly vehicle.

 

 

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